
Race Service
Project Role: consulting as Creative Director and Strategist
Race Service is an agency with unusual positioning within the creative services world: they offer full-service creative, production, event planning, and have their own event space. In 2019, I worked the agency’s principals to help define their business strategy, positioning, and transition from production company to ad agency.
raceservice.la
To help potential clients better understand Race Service and the agency’s unique services, I wrote case studies from previous client work and internal projects, and designed and built a straightforward website that explain the real work that put Race Service at the center of the automotive enthusiast world.





